What It Takes


If people knew, how many hours of thinking, hours of digging, days of sunshine, weeks of coaxing, oodles of headaches, oodles of backaches, pounds of fertilizers, bushels of dirt, and gallons of water...


...it takes to produce a single rose, they would gladly pay the price


Did you know that it takes from 45 to 57 days to produce a rose in the greenhouse, depending on the variety, time of the year and especially light condition.


A rose bush that is planted in the greenhouse is grown 365 days of the year, and generally is kept in production for four to five years before being replaced. These plants, cycling on a six-to-eight-week schedule, produce about six crops a year.


Island Rose grown by Philippine Cut Flower Corporation are all produced in greenhouses that provide an environmentally-controlled climate. This means that we can provide roses on a dependable year-round basis not affected by outside temperature variations. Sunlight is one of the growers' best friends. Roses need a fairly ample supply of sunlight to bloom properly. This means that during rainy reason, it will take longer to produce a rose,and any extended period of dark weather can mean that a grower cannot bring the entire crop for the customers. This is also the same reason why roses are most captivating and plentiful during summer months.


A commercial rose greenhouse contains controls for heat and ventilation. It also may provide additional carbon dioxide to supplement the air plants to breathe, to encourage faster growth. Also, automated systems have been designed to provide the plants with measured amounts of fertilizer with each watering. Capital investment in a rose greenhouse is relatively high. An average grower may spend millions of pesos in greenhouse structures, implements and plants, with the usual agricultural risks.


An "Act of God" can delay crop flowering for a major holiday, or transportation delays in the form of major typhoons can put the best production schedule into disarray.